Amoeba

Amoeba is AI that reads every biopsy slide, tile by tile, and boxes the cells a pathologist should look at first.

From $2,500 · AI pathology, Series A stage · sold onceBuy Amoeba

Who Amoeba is for

Ten funded AI pathology homepages, and only one shows its product reading a slide on the first screen.

Amoeba is AI that reads every biopsy slide in tiles and boxes the cells a pathologist should look at first, so each case opens on the regions that need a human eye. Its buyer is the lab director or head of anatomic pathology at a hospital or reference lab.

The numbers behind it

  • 41.7%more diagnostic work fell on each US pathologist from 2007 to 2017, while their number fell 17.5%. JAMA Network Open, 2019
  • 5%of UK pathologists say all clinical demand is met within their contracted hours. RCPath census, 2025
  • 3%of NHS histopathology departments had enough staff to meet clinical demand. RCPath, 2018

How the brand answers

The board is the slide. A whole-slide image is read in tiles, so every cell of the board is a tile, and one red reticle reads them in turn until it locks on the violet cell. Red is only ever Amoeba reading.

  • Amoeba's case view filling the tile map as it reads a prostate biopsy, then flagging two regions

    Every tile read, and counted

    The AI will miss the one cell that matters, and I'll still sign the report.

    The case view counts the read as it goes: tile 212 of 336, slide 3 of 4, prostate core biopsy. Each tile fills in on the map as it is read, so the pathologist sees the whole slide was covered before a single box appears.

  • Amoeba's case view: 2 regions to review, flagged 1 and 2 on the tile map, a colon biopsy queued next

    336 tiles read, 2 regions to review

    I can't prove it saves enough pathologist time to pay for itself.

    When the read is done, the case opens on its headline: 2 regions to review, each one flagged on the tile map. The next case is already queued below it.

  • A red reticle box locked on a violet cell among floating tiles of coral tissue

    The box sits on the tissue

    My pathologists won't trust a box they can't check.

    Every flag is drawn on the slide itself, at its tile and position. On the board and in the read film, the reticle crosses the slide and holds on the one violet cell, so the pathologist sees what was flagged and where it sits.

What's in the brand

Colours
  • Void#050505
  • Bone#EDE6DA
  • Eosin coral#E0745F
  • Hematoxylin violet#3B2F8F
  • Read red#FF2A1A
Type
Atkinson Hyperlegible Next for words and Martian Mono for the readouts, set as real tile numbers and coordinates.
Logo
Drawn by hand and traced as drawn. The mark is a cell with a ring through it, and the board performs it as the read locking on.
Name check
No Amoeba in pathology. An unrelated pre-seed Amoeba AI (data science) exists. A web search, not a trademark clearance.
  • Amoeba key art: tissue cut into floating tiles, one violet cell boxed in red
  • Serial sections of coral tissue on glass panes, one pane violet, a red line dropping at it
  • The Amoeba lockup in bone on black, the mark boxed by a red reticle
  • A pathologist in Amoeba scrubs in warm light
  • An Amoeba poster in a lightbox in a dark corridor
  • A rack of coral tissue cassettes printed with the Amoeba mark, one violet

The full case on Alterra Studio

Buy Amoeba

Sold once. Checkout holds Amoeba for you for 30 minutes while you pay on Stripe.

  • Brand kit

    The Figma file and every asset: logo, colours, type, key art, mockups and the motion board.

    $2,500

Questions about Amoeba

What do I get when I buy the Amoeba brand? The Figma file and every asset: the Amoeba logo and wordmark, the colour and type system, key art, product screens, mockups and the motion board. The brand is sold once, so it comes off Brandbooked when you buy it.

Can I rename Amoeba or change its colours? Yes, $300 each for a new name, new colours or new type. We redo the logo and mockups to match.

Does Amoeba come with a domain or trademark? No domain is included. No Amoeba in pathology. An unrelated pre-seed Amoeba AI (data science) exists. That is a web search, not a trademark clearance.